Ulrich: Restful nights for sale at furniture shop

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December 1, 2011 - 12:00 AM

Gordon Ulrich knows the value of a good night’s sleep.
That’s why he stocks Ashley Sleep Mattresses at Ulrich Furniture, 12 N. Washington.
“They’re the most natural mattresses you can find,” he said, and retain a fresh smell because of the addition of charcoal and green tea to its makeup.
Both elements help reduce odors and absorb moisture, Ulrich said, and allow the mattress “to breathe.”
The memory foam styles allow only a quarter-inch “sag,” Ulrich said, “compared to a one-inch sag” by other brand models, including Tempur-Pedic.
The mattresses come with a seven-year warranty and an easy return policy.
Most shoppers prefer King-size mattresses, Ulrich said, displaying a row of queen size mattresses still on hand.
A quick sit-test leaves you wishing you could extend your stay — and body.

ULRICH FURNITURE is the longest surviving retailer on the Iola square.
“We’re 77 years strong,” said Ulrich. “But I won’t kid you, sales have been anything but steady.”
Which is surprising in a quick rendezvous of his many recliners, sectionals, and dining room furniture. Of special note are his coffee tables with natural stone insets. A cast iron table — suitable for a patio setting — has a beautiful stone inlay and at four-feet high is perfect with bar stools.
Ulrich also has in stock Mission-style tables and chairs, whose simple, strong lines compliment many current styles.
On hand at Ulrich Furniture are long-time employees Brek Ulrich and Mike McCrate.

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