NCAA board supports name, image and likeness compensation

On Wednesday the Board of Governors supported a plan to let NCAA athletes make money off their names, images, and likenesses.



April 29, 2020 - 10:28 AM

Mark Emmert, president of the National Collegiate Athletic Association (NCAA), speaks during a brief press availability on Capitol Hill Dec. 17, 2019 in Washington, D.C. Photo by Drew Angerer/Getty Images/TNS)

The NCAA is moving forward with a plan to allow college athletes to earn money for endorsements and a host of other activities involving personal appearances and social media.

The NCAA announced Wednesday that its Board of Governors supports a plan that gives athletes the ability to cash in on their names, images and likenesses as never before and without involvement from the association, schools or conferences.

Ohio State President and board chairman Michael Drake called it an “unprecedented” move by the NCAA.