Royal couple opt for unconventional role


World News

January 9, 2020 - 10:24 AM

As part of their reduced role within the royal household, the Duke and Duchess of Sussex are changing their media strategy.

Through a snazzy website, illustrated with a photo of the couple walking among redwoods, the sought-after pair on Wednesday laid out a vision of how they will handle their relations with the media in the future.

In a bid to “reshape and broaden” access to their work, the couple said on their website they would engage with specialist media and “young, up-and-coming journalists,” and drop out of the Royal Rota system, a 40-year-old channel for exclusive access to British print and media outlets.

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